Today more than five in 10 Tanzanians (54%) are financially included, mainly through mobile money accounts (53%). Tanzania has a largely rural population, which makes access to financial services a challenge and digital solutions ideal. The World Bank reports 70% of the population resides in rural areas, and FII data shows that less than one-third (29%) of the rural population have active accounts (used in the last 90 days), whereas urban citizens are twice as likely to have actives accounts (61%). Approximately 76% of Tanzanians live on less than $2 per day, with three-quarters of Tanzanians employed in the agriculture sector, according to World Bank data.  Making gains among these groups is key to improving Tanzanians’ financial lives.

Financial Inclusion

Total Financially Included
Financial Inclusion Breakdown By Accounts
Account Ownership By Year
52% of Tanzanian adults use a mobile phone for advanced functions.

Mobile Phones

Mobile Phone Ownership
Advanced Phone Use By Gender
Advanced Phone Use By Urbanity
Advanced Phone Use By Poverty Level
68% of Tanzanian adults experience economic vulnerability.

Mobile Money Use

Total Registered Users
By Gender
By Poverty Level
By Urbanity
50% of Tanzanian adults currently have savings.

What percentage of adults can borrow a mobile phone?

A. 20%
B. 27%
C. 40%
D. 13%
B. 27%

True or false

Financial inclusion in Tanzania is primarily through nonbank financial institutions (NBFIs).

False (mobile money 53% vs. NBFIs 3%)

Registered mobile money use is highest among which demographic group?

A. Urban
B. Male
C. Above the poverty line
D. Youth
C. Above the poverty line (63%)

Which mobile money brand did Tanzanians use the most in 2016?

A. Tigo Pesa
B. Vodacom M-Pesa
C. Airtel Money
D. Ezy Pesa
E. Smart B Pesa
B. Vodacom M-Pesa

True or false

Advanced mobile money usage increased between 2015 and 2016.

True (it increased from 19% to 23%)

True or false

Which demographic group was least likely to own a bank account in 2016?

A. Rural & B. Below the poverty line (both 4%)